Direct and Controlled Channels Manager – Orange Botswana

Manager
Gaborone
November 1, 2026
Full Time

Job Description

Job Details

Job title: Direct and Controlled Channels Manager
Location: Gaborone
Department: Sales
Supervisor: Chief Sales Officer

Role Overview

The Direct and Controlled Channels Manager is a role responsible for developing, managing, and optimising the organisation’s direct sales channels (Orange Shops) and controlled distribution channels (Retail, Banks & Aggregators) to drive revenue growth, market penetration, customer acquisition, and customer retention. The role translates the organisation’s sales strategy into effective channel execution, ensuring that all direct and controlled channels deliver against agreed sales targets, service standards, operational requirements, and profitability objectives.

Main Duties and Responsibilities

  • Define the strategy of the Orange Shops network and manage/steer the related commercial plans.
  • Bear the responsibility of the performance, P&L, resources allocation, QoS of the network.
  • Manage/steer functionally all shops in close relationship with the Director of the field operations.
  • Manage/steer directly the VIP sales operations to achieve sales and customer service objectives.
  • Define and update on a yearly basis the development strategy and master plan of the network.
  • Conduct the related shops transformation action plan and operational implementation.
  • Manage the stocks and devices range for the channel in close interface with Performance & Tools, marketing, and supply chain teams.
  • Manage the shops staff commission and monitor the commission calculation/payment liaising with the P&T and HR team.
  • Translate the overall sales strategy into channel-specific business plans, sales objectives, and execution priorities.
  • Ensure direct channels achieve agreed sales, revenue, customer acquisition, retention, and service targets.
  • Manage and oversee controlled channels including company-managed distribution points, appointed agents, and exclusive dealers.
  • Monitor sales performance, product availability, stock management, customer service, and compliance across controlled channels.
  • Prepare and manage channel budgets in line with approved business plans and financial targets.
  • Lead, coach, and develop supervisors, team leaders, and other assigned employees.
  • Ensure all assigned channels comply with internal policies, approved procedures, contractual obligations, and applicable laws and regulations.

Skills

  • Problem Solving
  • Effective Communication
  • Ownership and accountability
  • Autonomy/Self Driven
  • Collaboration
  • Good knowledge of retail sector
  • Good knowledge of process definition
  • Good leadership and people management skills
  • Strong communication and presentation skills
  • Good financial skills and ability to build and analyse a business case
  • Ability to innovate
  • Team player
  • Self starter
  • Goal getter
  • Computer Literate (Advanced Excel and PowerPoint)

Qualifications and Experience

  • Master’s in Business, Sales or Marketing, or Master’s degree in Computer Science, IT, Telecommunication or related fields.
  • Minimum 10 years of experience in retail & proven record of people management.

How to Apply

The subject window on email should only contain the title of the position being applied for. Kindly note, that Orange Botswana shall only correspond to short-listed candidates.

Closing Date: 09 November 2026

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Bonada

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