Digital Services Manager – Botswana Telecommunications Corporation

Job Description

REPORTS TO: General Manager Marketing

OBJECTIVES OF THE POSITION
• To build and maintain BTC online presence.
• To develop on-line marketing presence including digital interface that enables customers ease interactions with BTC and access BTC products and services.
• To explore partnerships in digital services business ventures that generate new revenue streams.
• To design, build and maintain BTC Social Media presence.
• To build and manage effective relationships with wireless access services providers (WASPs) to drive products and services innovation around digital services.
• To plan and execute all digital marketing, marketing database, e-mail, social media and display advertising campaigns.
• To measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs).

QUALIFICATION
• Bachelor’s degree in marketing or equivalent.
• Masters’ Degree will be an added advantage.

EXPERIENCE
• 6 years’ professional experience,
• 3 years’ experience in digital Marketing space will be an added advantage.
• Certified Marketing Management Professional (CMMP).

LEGAL CERTIFICATION / PROFESSIONAL MEMBERSHIP
• Membership of a relevant professional body will be an added advantage.

If you fit the bill, kindly send your application, latest CV and certified copies of certificates and Identity document (OMANG) to: [email protected], Attention: General Manager – Support Services and Human Resources,P.O Box 700 Gaborone.

CLOSING DATE: 08th August 2023