REPORTS TO: Chief Marketing Officer
OBJECTIVES OF THE JOB
• Lead BTC’s home connectivity strategy to grow broadband and Wi-Fi subscriber base.
• Design and manage fixed and wireless home internet packages.
• Drive customer uptake through competitive offers and partnerships.
• Collaborate with engineering and field operations to ensure service availability and reliability.
• Analyze usage paerns and customer feedback to improve service delivery.
• Manage product lifecycle, including pricing, upgrades and retirement

